
The show Black Mirror shows the audience a future where technology goes awry. They advertise this product by showing this advertisement on Netflix to get the viewer interested. The hook of the question, "What's on the other side of your black mirror?", is referring to the technology being used. This question opens up endless possibilities that makes the viewer want to know what is on the other side and might end up in them watching the TV series. As stated before, Black Mirror has episodes focusing on the idea of a simulation which could help our group learn how to develop appropriate advertisements. Black Mirror markets towards the teen generation because of the excessive use of modern technology in their series. Our group is marketing to the same generation with the same technology used. We could have questions as advertisements about simulations and if the viewer might be in one to get them intrigued. Using this advertisement style, hopefully our target audience of teenagers would be reached.
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