Distribution Research- Shape of the Water

Shape of the Water is an independent film that shows a mysterious love story between a young lady and a genetically monitored fish like man.  Our film alike theirs are targeted to  a teen and young adult target audience.  The independent film, Shape of the Water  by Guiellermo do Torro was digitally distributed through iTunes on Apple devices.  This film was also can be ordered on Amazon digitally or the 4K ultra HD DVD.  This is yet again a form of the old distribution and digital distribution.  The impact of  the huge online selling cite creates a bigger impact for the film because it can allow for people who prefer DVDs and those who prefer digital downloads to order their preference.  Our group could learn from this way of digital distribution by allowing people to pick their preference of the way they watch their movie after it being released.  This would allow for everyone who is wanting to purchase our film have a choice in the way they want to watch it.

Distribution Research - Jumanji: Welcome to the Jungle

While trying to understand, how our group is going to digitally distribute our product to the public.  It is important to look at other films and the ways that they were digitally distributed.  For example, the second movie of the series, Jumanji: Welcome to the Jungle.  The movie was digitally distributed on March 6th it was sold to retailers on 4K ultra HD and Blu-Ray DVDs. When the movie is bought, a digital version can be downloaded on the app called the Anywhere App.  Snapchat also offered a snapcode for fans to experience the world of Jumanji through a virtual reality experience.  This Snapchat package was offered when the DVD is purchased.  This is an interesting way to digitally distribute because it offers a mix of the old way to distribute and the new way.  Many people buy films digitally, which meant that Jumaji had to offer it digitally and had an added bonus through social media.  This gives fans an initiative to purchase the DVD.   Our group could learn from the digital distribution of this film by incorporating the production of DVDs and digital downloads of the film if we had the appropriate resources.

Digital Distribution Research

While trying to produce our film, digital distribution is a very important .  Digital distribution is the delivery of media content to the public.  It would be hard for us to distribute our film to the public because we are an independent film.  However, there are many sources for independent film makers  to digitally distribute to the public.  An article from PBS, explains the many resources of production of digital distribution.  For example, CreateSpace on Amazon allows creators to post their film and have customers pay to download it.  The website IndieReign is directed towards fans of independent movies and allows the film producers and directors to connect directly with their audience.  Although, independent films have the struggle of finding an audience who will watch their film. If we were to post ours on CreateSpace, it would be directed to those users because it is a paid subscription.  We would be able to post it on the horror and sci-fi page and hopefully make money off of how many watch it.  If the paid subscriptions on websites such as CreateSpace our film could be uploaded onto YouTube.  YouTube is a good alternative because it advertises videos based on videos you watch.  Thus, sci-fi lovers would find our film after watching similar videos.  This could lead t revenue as more people watch the video and subscribe to the channel.   


PBS Article- http://www.pbs.org/pov/filmmakers/resources/diy-digital-distribution-platforms.php

Second Revisions- The Final Filming Planning

As our re-shooting continues, our group plans to finish filming this weekend.  We have filmed on a local bus and will now be finishing the film at Carl's house. In order for our film to follow continuity from the last shooting, we will film at the same time of night and Carl will have to wear the same clothes.   Below our pictures of our contrasting films.  The top image is one of our interesting shots at a local gas station.   On the left, is our actor Shawn riding a bike during the day with the biggest mistake which was the TITLE TEXT HERE sign that appeared.  These two images are to show the improvements in the process.  As we plan to film this weekend, we will make sure the shots and editing will help tell a clear story unlike our first film.  Our new cast will consist of Jacob Smith and Shawn Cacciola.   The shots and editing used will hopefully establish a clear story unlike our last extract.

Below are the two major changes to our film, the script and the shot list.  Revising these two items makes are extract a lot clearer to the audience.  It helps our film group and the actors in our film as well be able to formulate the accurate emotions they are supposed to express as their characters.

Advertisement from Super Bowl Research

While watching the 2018 Super Bowl, the advertisements shown were directed to a target audiences.  Specifically, commercials such as the Tide ad with the celebrity from the TV series Stranger Things, David Harbour , who made fun of previous commercials seen on other Super Bowls. This commercial was advertised towards teenagers who watch the celebrity in Stranger Things and to adults who have seen the commercials and are familiar with the actor.  We could learn from their target audience by using popular celebrities in our film to help promote and make money for the film. Another example of the celebrity appearances were the Mountain Dew Ice and Doritos ad.  This commercial featured Peter Dinklage and Morgan Freeman.  They rapped popular songs from the 90s and early 2000s.  Yet again this commercial marketed towards an older generation who have been familiar with the songs and the notable actors.  Another commercial for the Alexa, had celebrities that the younger generation were common with.  These celebrities were Gordon Ramsey, Cardi B, and Rebel Wilson. With the use of popular celebrities promoting products,  audiences will want the product more.  This correlates to our film because if we had the connections celebrities would help our film be promoted.