While watching the 2018 Super Bowl, the advertisements shown were directed to a target audiences. Specifically, commercials such as the Tide ad with the celebrity from the TV series Stranger Things, David Harbour , who made fun of previous commercials seen on other Super Bowls. This commercial was advertised towards teenagers who watch the celebrity in Stranger Things and to adults who have seen the commercials and are familiar with the actor. We could learn from their target audience by using popular celebrities in our film to help promote and make money for the film. Another example of the celebrity appearances were the Mountain Dew Ice and Doritos ad. This commercial featured Peter Dinklage and Morgan Freeman. They rapped popular songs from the 90s and early 2000s. Yet again this commercial marketed towards an older generation who have been familiar with the songs and the notable actors. Another commercial for the Alexa, had celebrities that the younger generation were common with. These celebrities were Gordon Ramsey, Cardi B, and Rebel Wilson. With the use of popular celebrities promoting products, audiences will want the product more. This correlates to our film because if we had the connections celebrities would help our film be promoted.
The film we are creating is a science fiction based around the idea of a simulation. One of the most iconic simulation based movie was crea...
While planning the film project, researching movies in the same genre as ours such as Divergent gives an aspect of research that is benefi...
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